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🔥Marketing’s role for Web3 projects in 2024

(Non-negotiable)

GM World! Some quick updates for the Myosin newsletter this week. This week was a great week! We continued on with a lot of the initiatives we've been focusing on. Namely, we just update our membership roster.

We did our Q4 call, where members who were inactive or hadn't been participating received a heads-up last week. As of end of this week today, we have officially updated the roster. As part of that, our existing members were all airdropped, Q4 2024 NFTs on base. We’ve also launched our Telegram experiment. So, if you’re reading this and you’re a member, please check the wallet where you hold your Myo in and join the Telegram link that was emailed to you and also shared in Discord.

Please join us for more conversations, alpha, and community engagement—it's going to be a great time! At the same time, a lot of interesting BD conversations. Also, are moving full steam ahead with product.

We brought on a new dev this week and we're moving ahead on Synapse. Saul is working on upgrading the business development module as part of his AI initiative, and the product design is humming along. We also had some excellent discussions with Will, our very own content lead.

Thank you to everyone who showed up on Tuesday where Will presented to our members at Myosin Learns. A really great and extensive workshop on how to cultivate leads and close. And then right after, join myself and Paulina on our weekly livestream on Twitter talking a bit about himself and founder led marketing. So all in all, really busy week, really bullish! We're getting ready for DevCon in Thailand next month. Lots of great conversations there!

And as always, stay tuned, stay active, and we'll see you all online. Thank you so much!

Because we’re not just coasting anymore; we’re skyrocketing—and if you’re not keeping up, you’re missing out.

Onchain Summer wasn’t just a vibe—it was a wake-up call. $5 million in onchain revenue. 2 million unique wallets. 24 million onchain assets minted. The Web3 revolution is full-on, neon-colored, NFT-fueled chaos, and it’s awesome.

But even the coolest projects won’t make it if no one knows they exist. That’s why marketing in 2024 is non-negotiable. You need people talking about you, vibing with you, and sharing what you’re building. Whether you’re minting, doing DeFi, or launching a shiny new L2—if you’re not marketing, you’re just another drop in the ocean.

We’re breaking down why you need a solid marketing plan now and how to make it happen. Let’s get your community hyped, your DMs buzzing, and your brand front and center.

Episode 11 just dropped, and it’s epic. Blake and Polina are back with Will Leatherman, diving deep into founder-led marketing. Think you know everything about making B2B content work? Think again! Will dropped a knowledge bomb and gave away his tested framework for FREE—no gimmicks, no holds barred.

Quick Bites

That's it. That's all we got! Talk next week.
The Netcetera team 👋

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